PROOF Start your record

Turn effort into something that lasts.

You put in the work. Early mornings. Long days. Quiet miles. Make it stay.

Start your record See how it works
Early signal Live now
Already building a record 26 athletes across Europe and the US.
45 published proofs
14 live events
Fuel shareable tools
The truth

Most effort gets seen. Very little of it gets kept.

Tracked, posted, scrolled past. What matters most often disappears fastest.

It gets tracked.
It gets liked.
It gets forgotten.

Most effort disappears within 24 hours. Buried under new rides, new posts, new noise.

You remember it.
Your body remembers it.
But no one else does.

Every ride has a story. Most of them are never told in a way that lasts.

The shift
What if
your effort stayed?
Not as data.
Not as a screenshot.
But as something real.
Start your record See the record

A record of your riding.
Not just another feed.

Built for rides, races, effort, identity, and story.
Built for what should not disappear.
What lives inside

Your season, your proofs, your effort — kept together.

PROOF gives endurance athletes a public record layer: the hard days, the races, the rides that mattered, and the tools that turn preparation into something shareable.

Public athlete record Build a profile that reflects the work you’ve actually done.
Proofs with context More than screenshots. Publish rides and races with story, meaning, and permanence.
Fuel and Pace Useful tools athletes can use now — and share in a way that fits the record.
Season view See effort as a body of work, not as a single post that disappears tomorrow.
Start your record Explore PROOF
Early athletes

Already building their record.

Small by design. Real athletes, real effort, real signal.

Founding Athlete
California / Endurance cycling
Long efforts, race days, and a season that deserves more than a disappearing feed.
Proofs Season Fuel
Ambassador Athlete
Austria / Climbing focus
Hard days in the mountains, organized into a record that feels intentional and worth revisiting.
Rides Events Identity
Privateer Rider
Europe / Race + training
Not chasing noise. Just keeping a cleaner public record of the work behind performance.
Race days Archive Story

Your effort deserves more than a scroll.

You already did the work. Now give it a place to live.

Start your record View athletes